Bronx Rollin’ Colon Event Urges Adults 45+ to Get Screened for Colorectal Cancer



Rollin’ Colon Event in the Bronx Highlights Life-Saving Importance of Colorectal Cancer Screening for Adults 45+


By Staff Reporter
Bronx Voice
March 31, 2026


BRONX, NY - In the Bronx, a powerful message about prevention, early detection, and community health rolled through in a memorable way. The annual Rollin’ Colon event, hosted by the Colorectal Cancer Screening Program at Montefiore Einstein Comprehensive Cancer Center (MECCC), brought together healthcare professionals, advocates, and local residents to spotlight a critical issue: the importance of colorectal cancer screening for adults aged 45 and older.


But this wasn’t just another awareness campaign—it was a call to action aimed at saving lives in one of New York City’s most vibrant and diverse communities.





Why Colorectal Cancer Screening After Age 45 Matters More Than Ever


If you’ve been searching for “when to start colorectal cancer screening” or “why colon cancer screening is important after 45,” the answer is simple: early detection can make all the difference.


Unlike many other cancers, colorectal cancer has a unique advantage. Screening doesn’t just detect cancer early—it can actually prevent it. During procedures like colonoscopies, doctors can find and remove precancerous polyps before they develop into cancer.



That’s why medical experts now recommend that adults begin regular colorectal cancer screening at age 45, even if they don’t have symptoms.


Inside the Rollin’ Colon Event: Community, Awareness, and Action


The Rollin’ Colon event is designed to meet people where they are—both literally and figuratively. By engaging the Bronx community in a lively, approachable setting, the program helps break down fear, stigma, and misinformation surrounding colon cancer screening.


Attendees had the opportunity to:


  • Learn about early signs of colorectal cancer


  • Understand different screening options, including non-invasive tests


  • Speak directly with healthcare professionals


  • Get connected to local screening resources in the Bronx


For many, this event serves as their first step toward prioritizing preventive care.





Addressing Health Disparities in the Bronx


Search trends like “colorectal cancer rates in underserved communities” and “access to cancer screening in the Bronx” reflect a growing concern: not everyone has equal access to life-saving screenings.





Events like Rollin’ Colon are especially important in communities where:


  • screening rates may be lower in underserved populations


  • cancer diagnoses often happen at later stages


  • Barriers like cost, fear, or lack of information prevent people from seeking care


By offering education and direct access to resources, MECCC is helping close these gaps and improve health outcomes across the Bronx.


How to Get Screened for Colorectal Cancer in the Bronx


If you’ve been wondering “where to get a colon cancer screening near me” or “how to schedule a colonoscopy in the Bronx,” help is just a phone call away.


The Colorectal Cancer Screening Program at MECCC provides:


  • Guidance on screening options


  • Assistance with scheduling appointments


  • Support navigating insurance and costs


Call 718-920-7183 to learn more or to get started.


The Bottom Line: Screening Saves Lives


The message from the Rollin’ Colon event is clear and urgent: don’t wait for symptoms. Colorectal cancer is one of the most preventable—and treatable—cancers when caught early.


If you’re 45 or older, now is the time to take action. And if you have a loved one in that age group, encourage them to do the same.


Because sometimes, the simplest step—getting screened—can make the biggest difference.


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